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Hire a Dedicated Market Development Representative in the Philippines
Recruitment, HR, payroll, workspace and infrastructure support
A market development representative researches target accounts, starts approved prospect conversations and qualifies potential opportunities for your sales team. They also capture feedback about needs, objections and market fit. The role works best with a defined offer and qualification criteria, so activity produces useful evidence and handoffs rather than simply a longer contact list. KamelBPO is a Philippines outsourcing provider based in Clark, Pampanga. We employ your market development representative; your team sets target markets, outreach policy, qualification criteria and commercial commitments.
Request Your QuoteMarket Development Representative Outsourcing Cost Calculator
Your calculator selections will accompany your request.
How We Recruit and Support Your Market Development Representative
From your first brief to ongoing support, here is how offshoring with KamelBPO works.
Recruitment is always free for new and existing clients. No recruitment contract or commitment to hire.
Our client service agreements are month-to-month.
Share your job description
Send us the responsibilities, skills and experience you need. Include the tools, working hours and other requirements, including any duties that require someone at your premises.
Receive your quote
We provide a quote based on your requirements, so you can review the staffing cost before recruitment begins.
Talk through the role
On a discovery call, we discuss your business, priorities and expectations to clarify the brief and what a suitable candidate looks like. We also explore your broader business needs and plans to scale, identifying other ways we can support your team.
Review pre-screened candidates
We begin recruiting and send you pre-screened resumes. Choose the applicants you would like to meet, and we refine the search together as your preferences become clearer.
Meet candidates and share feedback
We arrange video interviews so you can meet applicants face-to-face, with your KamelBPO account manager joining the conversation. Be candid about what fits and what does not. Your feedback at any stage helps us focus the search.
Choose your hire and onboard
KamelBPO employs and onboards your chosen candidate with a six-month probationary period. Assess long-term fit against performance standards made clear at the start, with our support through regularization.
Ongoing support for you and your market development representative
Manage your market development representative’s day-to-day work as you would an in-office team member. Bring them into your company culture and, if useful, give them an email address on your domain; we also provide a KamelBPO email address.
Alongside the HR, payroll, benefits, workplace infrastructure, security and 24/7 IT support included in your monthly fee, your dedicated account manager can help you establish KPIs, review progress, deliver constructive feedback and address performance concerns through documented improvement plans. Additional support can include coordinating bonuses and incentives, team activities, work arrangements and equipment requests.
Based in Clark, Pampanga, KamelBPO provides 24/7 client support, with as much or as little involvement as you prefer.
Have a role in mind? Tell us what you need.
Request Your QuoteWhat Your Market Development Representative Can Handle
Define the audience and the evidence required before a prospect becomes a sales opportunity.
- Account research: Identify relevant organisations and buyer roles using permitted sources.
- Outreach: Conduct approved introductions and follow-up through agreed channels.
- Qualification: Document needs, fit and the relevant buying process.
- Sales handoff: Arrange appropriate next steps with clear supporting notes.
- Market feedback: Summarise recurring objections and patterns without overstating a small sample.
Market Development Representative Skills, Tools and Experience
Examples to guide your hire. The skills, tools and qualifications below are not an exhaustive list; requirements depend on your brief.
Technical Skills
Good prospecting connects research with a clear reason for contact.
- Research and records
- Check account relevance and contact information.
- Maintain source, status and preference records in the CRM.
- Qualification
- Use the company's criteria to distinguish interest from a supported opportunity.
- Separate prospect statements from assumptions about budget or timing.
Soft Skills
Useful outreach is specific, respectful and responsive to the prospect.
- Discovery
- Ask clear questions and listen for the actual need.
- Persistence
- Follow up appropriately while respecting refusals and contact preferences.
Tools and Platforms
Match experience to the systems your team uses. These are alternatives and specialisms; every candidate need not know every tool, and software licences depend on your agreed setup.
- Prospect research
- LinkedIn Sales Navigator — research leads and accounts using available filters.
- Opportunity handoff
- Salesforce opportunities — maintain qualified opportunity details and next actions.
Which Experience Level Fits Your Team?
Look for relevant B2B prospecting, discovery and CRM experience in your target market. Market development, sales development and business development titles often overlap; define responsibilities rather than assuming one standard industry meaning. Detailed market sizing, campaign strategy, closing and account retention require additional scope. Language, schedule and product familiarity should be assessed for the actual audience.
Compare the work, judgement and support your brief requires; years alone do not establish a level.
Research and follow approved prospects
- Scope of work
- Build and update relevant account records.
- Technical proficiency
- Use the approved research and CRM tools.
- Problem-solving
- Flag uncertain fit or contact restrictions.
- Quality checks
- Check identifiers, sources and next steps.
- Business and stakeholder understanding
- Understand the offer and qualification questions.
- Independence and delivery
- Work with messaging and handoff review.
- Education and relevant experience
- Show careful research and clear introductory communication.
Develop qualified opportunities
- Scope of work
- Run agreed prospecting and discovery activity.
- Technical proficiency
- Maintain consistent qualification records.
- Problem-solving
- Investigate objections and missing buying information.
- Quality checks
- Review handoff completeness and prospect fit.
- Business and stakeholder understanding
- Explain patterns to sales and marketing teams.
- Independence and delivery
- Manage a defined segment under approved outreach rules.
- Education and relevant experience
- Demonstrate relevant market-development or sales-development experience.
Guide segment development
- Scope of work
- Plan account coverage and qualification improvements.
- Technical proficiency
- Review targeting and messaging evidence.
- Problem-solving
- Distinguish weak fit from execution or product issues.
- Quality checks
- Assess handoff quality and data reliability.
- Business and stakeholder understanding
- Explain market feedback with appropriate limits.
- Independence and delivery
- Coach representatives without taking commercial approval.
- Education and relevant experience
- Show complex prospecting and sound customer judgement.
Your team approves outreach channels, contact sources and applicable privacy or calling procedures. Do not use scraped contact data or automation without approved rights and processes. The representative should not promise unapproved pricing or delivery. Meeting counts are not proof of qualified demand, and anecdotal prospect feedback is not a representative market survey. Agree coverage hours and handoff expectations.
What to Look for in a Market Development Representative
Use these checks to compare candidates against your actual brief.
- Account selection: Ask why a small set of companies fits the target profile.
- Discovery role-play: Review questioning, listening and qualification evidence.
- Handoff note: Check facts, unknowns and the reason for the proposed next meeting.
Ready to find the right person for your team?
Request Your QuoteWorking With Your Market Development Representative
Set up the work
- Define the offer and audience: Provide target criteria, exclusions and approved claims.
- Set outreach rules: Agree sources, channels, preferences and escalation.
- Align with sales: Define accepted handoffs, feedback and follow-up ownership.
Market Development Representative KPI Examples
Choose a small set of measures that reflects the agreed responsibilities. Establish a baseline, review period and quality standard together; these examples are not guaranteed targets.
| Area | What to measure or review |
|---|---|
| Accepted opportunities | Track handoffs accepted against agreed criteria. |
| Conversation quality | Review discovery evidence and relevance. |
| Record reliability | Check duplicate, outdated or incomplete prospect data. |
| Progression | Follow accepted opportunities into later stages; raw contact or meeting volume is insufficient. |
Market Development Representative FAQs
The titles often overlap. Use the brief to define target research, outreach, qualification and handoffs.
Include closing explicitly, with the necessary skills and commercial authority, if that is part of your need.
They can collect account and conversation evidence. Formal market research or market-size estimation requires its own methods and scope.
Which Role Fits Your Needs?
Choose the responsibility you need covered; titles and specialisms can overlap.
Hire a Market Development Representative
Define the audience and the evidence required before a prospect becomes a sales opportunity.
Account Executive
Choose a broader opportunity-to-close brief when negotiation and final sales stages are central.
Account Manager
Choose established-customer coordination and retention when new-prospect development is secondary.
Market Development Uses
Illustrative uses and the background that can help a candidate fit your assignment.
B2B technology businesses
- Example work: Research target accounts and qualify initial interest.
- Useful background: Product context, discovery and CRM discipline.
Professional-service providers
- Example work: Develop relevant conversations and referral handoffs.
- Useful background: Clear service descriptions and appropriate outreach procedures.
Request Your Market Development Representative Quote
Tell us about the work, experience and tools you need. We will confirm a quote against your requirements.